矽谷正展开一场强势的行销攻势，试图将人工智慧与社群媒体重新包装成有助益、适合家庭使用的工具。OpenAI 执行长山姆・阿特曼利用他在《今夜秀》的出场，讲述自己仰赖只有三年历史的 ChatGPT 来面对对六个月大儿子发展状况的焦虑，暗示被迅速采用的 AI 可以负责任地支援教养。他谈到全球采用前所未有的速度，以及必须「以负责任的方式把它介绍给世界」，把 AI 描绘成既可能有风险又不可或缺的现代力量。
同时，各大平台正以生活风格导向的 AI 宣传塞满仰赖广告的媒体。科技公司现在在串流、第四台与社群网路大量投放广告：TikTok 负责'爸爸建议'，ChatGPT 负责运动计划、料理与公路旅行，Google 鼓励更聪明的手机查询，Anthropic 则靠快闪活动与周边商品，而 Meta 则承诺成为'你的个人 AI'。当澳洲 12 月 10 日针对 16 岁以下的社群媒体禁令上路、迫使平台停用未成年帐号时，Meta 30 秒的 Instagram Teen 广告以与演算法共同照顾孩子为诉求。
尽管有大声批评者痛恨这些广告，把人描写成没有 AI 就无法处理日常琐事，广告环境仍有利于这波强力推销。Nielsen 指出，2025 年第三季超过 70% 的电视收视发生在广告支撑的平台上，而串流几乎占了其中的一半。产业策略人士主张，对广告资助传播的高度依赖，使得具说服力的 AI 讯息成为必要：若消费者不先接受并持续收看这些被推销的产品，矽谷就无法打造自己想要的未来。
Silicon Valley is mounting an aggressive marketing push to reframe AI and social media as helpful, family-friendly tools. OpenAI CEO Sam Altman used a Tonight Show appearance to tell a story about relying on three-year-old ChatGPT to navigate anxieties about his six-month-old son’s development, implying that rapidly adopted AI can responsibly support parenting. His remarks about the unprecedented speed of global adoption and the need to 'introduce this to the world in a responsible way' framed AI as both potentially risky and indispensably modern.
At the same time, major platforms are saturating ad-supported media with lifestyle-oriented AI promotions. Tech companies now buy placements across streaming, cable, and social networks: TikTok for 'dad advice,' ChatGPT for exercise plans, cooking and road trips, Google for smarter phone queries, Anthropic with pop-ups and merch, and Meta promising to be 'your personal AI.' Meta’s 30-second Instagram Teen ads stress co-parenting with algorithms just as Australia’s December 10 social-media ban for under-16s forces platforms to deactivate young users’ accounts.
Despite vocal critics who resent commercials portraying people as unable to handle everyday tasks without AI, advertising conditions favor this hard sell. Nielsen reports that in the third quarter of 2025, more than 70 percent of TV viewing occurred on ad-supported platforms, with streaming responsible for nearly half of that audience. Industry strategists argue that this heavy reliance on ad-funded distribution makes persuasive AI messaging essential: Silicon Valley cannot build its preferred future unless consumers first accept—and keep watching—the products being sold.