根据 Sensor Tower 数据，Sora 去年秋天以独立 app 形式推出，上线一个月后，全球下载量暴增 4400%，接近 500 万次。自今年年初以来，月活跃用户数每个月都在下降。OpenAI 表示，关闭 Sora 是为了精简其产品路线图，并将资源转向机器人研究。
Sensor Tower 表示，自推出以来，Sora 在全球 app 内净收入已达 140 万美元，相比之下，ChatGPT app 在同一期间的收入为 19 亿美元。Kling AI 收入在第四季度从前一期间的 3 亿多元人民币增至 3.4 亿元人民币（4930 万美元），快手告诉分析师，预计 Kling AI 的年度收入今年将翻倍以上。Runway 和 Shengshu 都在 2 月获得了新的融资。
A week after OpenAI said it would shutter Sora, Kling AI saw global weekly active users jump 4% to an average of 2.6 million last week from the prior week, according to Sensor Tower data. Before OpenAI said it would shut down Sora, Kling AI was leading in global monthly active users, averaging 7.8 million in March compared with 4.7 million for Sora. RunwayML and Vidu each notched a 1% increase in weekly active users the same week.
Sora was released as a standalone app last fall, and worldwide downloads spiked 4,400% one month after its launch to reach nearly 5 million, per Sensor Tower data. Monthly active users have fallen every month since the start of the year. OpenAI said it is shutting down Sora to streamline its product road map and shift resources toward robotics research.
Sensor Tower said Sora has earned $1.4 million in global net in-app revenue since launch, compared with $1.9 billion in the ChatGPT app over the same period. Kling AI revenue increased to 340 million yuan ($49.3 million) in the fourth quarter from more than 300 million yuan in the preceding period, and Kuaishou told analysts it expects Kling AI’s annual revenue to more than double this year. Runway and Shengshu both raised new funding in February.