苹果发布了新一代 AirTag，在保持 29 美元定价不变的情况下，显著提升了性能。新款设备的查找距离提升约 50%，扬声器音量提高约 50%，并加入了新的提示音以增强可辨识度。这些改进主要来自升级后的蓝牙芯片，同时外观设计保持不变，继续兼容原有配件。

在功能扩展方面，新款 AirTag 进一步融入苹果生态。Apple Watch Series 9、Apple Watch Ultra 2 及之后型号的用户，首次可以直接在手表上查看 AirTag 的位置。产品仍可单独购买或以四件装 99 美元出售，延续了原有的价格结构。定位能力依然依托“查找”网络，该网络通过大量苹果设备的蓝牙信号进行众包式定位。

在安全与合规层面，苹果继续强化反跟踪措施。新 AirTag 明确定位于“物品而非人或宠物”的追踪用途，并在 iOS 与 Android 平台上提供跨系统的异常追踪提醒。结合 2024 年推出的“共享物品位置”功能，允许用户将定位信息临时分享给第三方（如航空公司），新款 AirTag 在找回效率、安全防护和生态整合度上实现了量化升级。

Apple unveiled a new generation of AirTag that keeps the $29 price unchanged while delivering notable performance gains. The updated model extends tracking range by about 50% and boosts speaker volume by roughly 50%, adding a new chime to make lost items easier to find. These improvements are driven by an upgraded Bluetooth chip, while the external design remains unchanged and compatible with existing accessories.

Functionally, the AirTag is more deeply integrated into Apple’s ecosystem. Owners of Apple Watch Series 9, Apple Watch Ultra 2, and later models can now view an AirTag’s location directly on their wrist for the first time. The device is still sold individually or in a four-pack for $99, preserving the existing pricing structure. Location tracking continues to rely on the Find My network, which uses crowdsourced Bluetooth signals from Apple devices.

On safety and compliance, Apple has maintained and expanded anti-stalking protections. The AirTag is positioned strictly for tracking objects, not people or pets, and includes cross-platform alerts on both iOS and Android to flag unwanted tracking. Combined with the Share Item Location feature introduced in 2024, which allows temporary sharing with third parties such as airlines, the new AirTag delivers measurable upgrades in recovery effectiveness, safety, and ecosystem integration.